The industrial breeding of animals, deprived of their freedom, subjected to antibiotics and fattening hormones and mistreated until death, is an environmental, professional ethics and consumer health disaster. Large corporations are in charge of setting the laws, of keeping industrial agriculture and livestock farming unpunished, with misleading advertising and without a clear label of origin of genetically modified foods and intensive livestock farming. The Earth could become uninhabitable, because many limits are being crossed: climate change, loss of biodiversity, deforestation, nitrogen disruption due to agricultural and industrial processes, which threaten aquatic life, antibiotic-resistant genes in waters, etc.
Who is to blame? First of all, the entities in charge of regulating the use of antibiotics, USDA and the FDA, which authorize, for example, Sanderson to use antibiotics at will, ignorant consumers, and the Sanderson company that deceives consumers. with these statements from Mike Cockrell, the company's financial director:
“Roughly 20% of the population could care less about antibiotics,” he said. “All [consumers] are interested in is quality and value, and they are going to look at the grocery store meat case and find the least expensive protein source for supper.”
In addition to running a television and radio advertising campaign called “Old MacGimmick,” he “tells the truth” that accuses his competitors of “marketing tricks designed to mislead consumers and sell products at a higher price.”
The industrial breeding of animals, deprived of their freedom, subjected to antibiotics and fattening hormones and mistreated until death, is an environmental, professional ethics and consumer health disaster. Large corporations are in charge of setting the laws, of keeping industrial agriculture and livestock farming unpunished, with misleading advertising and without a clear label of origin of genetically modified foods and intensive livestock farming. The Earth could become uninhabitable, because many limits are being crossed: climate change, loss of biodiversity, deforestation, nitrogen disruption due to agricultural and industrial processes, which threaten aquatic life, antibiotic-resistant genes in waters, etc.
Who is to blame? First of all, the entities in charge of regulating the use of antibiotics, USDA and the FDA, which authorize, for example, Sanderson to use antibiotics at will, ignorant consumers, and the Sanderson company that deceives consumers. with these statements from Mike Cockrell, the company's financial director:
“Roughly 20% of the population could care less about antibiotics,” he said. “All [consumers] are interested in is quality and value, and they are going to look at the grocery store meat case and find the least expensive protein source for supper.”
In addition to running a television and radio advertising campaign called “Old MacGimmick,” he “tells the truth” that accuses his competitors of “marketing tricks designed to mislead consumers and sell products at a higher price.”
https://www.fooddive.com/news/sanderson-farms-doubles-down-on-its-truth-telling-ad-campaign/448418/